The Pygmalion Effect: How Expectations Shape Performance


What is the Pygmalion Effect?

The Pygmalion effect refers to the phenomenon where positive expectations and attention lead to improved performance or outcomes. It suggests that if success is expected, it is more likely to occur, and conversely, if failure is anticipated, it may also manifest. This is often described as a form of self-fulfilling prophecy, where beliefs or predictions influence behaviors that cause the expected outcome to happen.


The Myth Behind the Pygmalion Effect

The term originates from the Greek myth of Pygmalion, a sculptor who created a statue of an idealized woman, naming her Galatea. Pygmalion became deeply enamored with his creation, believing she was more beautiful than any living woman. His passionate love and desire for Galatea to come to life moved the goddess Aphrodite, who granted his wish by breathing life into the statue. This myth symbolizes how strong desire and belief can manifest reality, tying directly into the Pygmalion effect's core idea that expectations can shape outcomes.


Artistic Interpretations

The Pygmalion effect has been depicted in art, such as in works by Edward Burne-Jones and Jean-Baptiste Regnault, highlighting the transformation of Galatea and the power of belief in the myth. These artistic pieces emphasize the theme of creation and the influence of passion and expectation in shaping reality.


Scientific Study of the Pygmalion Effect

In 1968, Harvard professor Robert Rosenthal conducted a landmark experiment to explore the Pygmalion effect in education. He conducted intelligence tests on a group of elementary school students. However, rather than sharing the actual results, he randomly selected 20% of the students and told their teachers that these students were expected to show significant intellectual growth.


The Process and Findings

  1. All students took an intelligence test.
  2. Rosenthal randomly selected 20% of the students, regardless of their test scores.
  3. He informed their teachers that these students were expected to be particularly intelligent and show rapid development.
  4. The teachers, influenced by this information, encouraged and supported these students more, consciously or unconsciously.
  5. When retested months later, the selected students showed actual improvements in their academic performance, proving that the teachers' positive expectations had a measurable impact on the students' success.

This experiment demonstrated that the expectations and attitudes of authority figures, such as teachers, can significantly influence performance outcomes, reinforcing the Pygmalion effect.


Opposite of the Pygmalion Effect

The opposite of the Pygmalion effect is known as the Golem effect, where low expectations lead to poorer performance. In this case, negative assumptions or lack of confidence in an individual can result in reduced motivation and achievement, showing how expectations, both positive and negative, can shape outcomes.

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